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Who it’s for

Who the book is for

The book speaks to the leadership team as a whole. It names the CEO, boards and investors directly; most other roles never appear by name. These pages are our reading of what its argument means from each seat. Every quote is taken word for word from the book, and its case studies describe anonymized companies.

“This book is written for leaders in complex enterprises — organizations spanning multiple markets, systems, and regulatory regimes, where no single person can hold the whole operation in their head…”
IntroductionThe New Reality of Leadership

Whatever your seat, start with the same seven questions

The scorecard takes five minutes and runs in your browser. Run it again with your leadership team: the book’s point is that the spread between your answers is often more revealing than the average.